# Atomic Products

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## Cookies Overview

### Necessary Cookies
- **Name**: \_ga\_6Z8KCYVWHZ  
  **Description**: Used by Google Analytics 4 to collect data on the number of times a user has visited the website as well as dates for the first and most recent visit  
  **Type**: Cookie  
  **Retention**: 2 years

- **Name**: \_ga  
  **Description**: Registers a unique ID that is used to generate statistical data on how the visitor uses the website  
  **Type**: Cookie  
  **Retention**: 2 years

- **Name**: \_\_hssc  
  **Description**: Used for website analytics to track session data  
  **Type**: Cookie  
  **Retention**: 30 minutes

- **Name**: \_\_hssrc  
  **Description**: Used for website analytics to determine if the visitor has restarted their browser  
  **Type**: Cookie  
  **Retention**: Session

- **Name**: hubspotutk  
  **Description**: Used for user authentication and visitor identification  
  **Type**: Cookie  
  **Retention**: 2 years

- **Name**: \_\_hstc  
  **Description**: Used for website analytics to track visitors and sessions  
  **Type**: Cookie  
  **Retention**: 2 years

### Advertising Cookies
- **Name**: li\_adsId  
  **Description**: Store a LinkedIn advertising identifier to recognize returning users and support conversion tracking and personalized LinkedIn ads across sites.  
  **Type**: Local Storage  
  **Retention**: 30 days

- **Name**: \_gcl\_ls  
  **Description**: Used by Google AdSense to understand user interaction with the website by generating analytical data  
  **Type**: Local Storage  
  **Retention**: 90 days

- **Name**: \_gcl\_au  
  **Description**: Used by Google Ads to take information from ad clicks and store it in a first-party cookie so that conversions can be attributed outside the landing page  
  **Type**: Cookie  
  **Retention**: 3 months

### Session Cookies
- **Name**: \_cfuvid  
  **Description**: Rate Limiting - distinguishes individual users behind shared IP addresses  
  **Type**: Cookie  
  **Retention**: Session

- **Name**: ziwsSession  
  **Description**: Tracks visitors for ZoomInfos B2B contact and intent data services, enabling lead identification and sales/marketing outreach.  
  **Type**: Session Storage  
  **Retention**: session

- **Name**: ziwsSessionId  
  **Description**: Identify visiting companies and business contacts, enrich CRM records, and support B2B lead generation and marketing attribution across visits.  
  **Type**: Session Storage  
  **Retention**: session